IELTS Speaking Part 2 Topic

Advertisements

Here are some of the questions asked and example answers:

1. Describe an unforgettable advertisement (that you saw or heard).

You should say:

  • what kind of advertisement it was
  • what the content of the advertisement was (or what product or service was advertised)
  • where you saw or heard it

And explain why you think this is an unforgettable advertisement.

Example Answer

One unforgettable advertisement that comes to mind is a television commercial for a well-known brand of sports shoes. It was a visually stunning and emotionally powerful advertisement that left a lasting impression on me.

The advertisement featured a series of captivating scenes showcasing people from different walks of life engaging in various physical activities – from running and dancing to playing basketball and practicing yoga. What struck me most was the diversity of the individuals depicted in the ad, representing a wide range of ages, genders, and cultural backgrounds. It was refreshing to see such inclusivity and representation in a mainstream advertisement.

Throughout the advertisement, there was a powerful narration overlaying the visuals, emphasizing themes of perseverance, determination, and the transformative power of sport. The narrator’s voice was impassioned and inspiring, urging viewers to push beyond their limits and strive for greatness in whatever they do.

I first saw this advertisement during a primetime television broadcast, but it was also shared widely on social media platforms and garnered significant attention online. It sparked conversations and debates, with many praising its message of empowerment and others critiquing its commercial nature.

What made this advertisement unforgettable for me was its ability to evoke strong emotions and resonate deeply with viewers on a personal level. It wasn’t just about selling a product; it was about promoting a lifestyle and a mindset – one of resilience, empowerment, and the pursuit of excellence.

The advertisement succeeded in capturing the essence of the brand’s identity and values, while also delivering a powerful message that transcended the product itself. It left me feeling inspired and motivated, and even now, years later, I still remember the impact it had on me. In my opinion, that’s the mark of a truly unforgettable advertisement – one that leaves a lasting impression and inspires action long after it’s been seen or heard. It’s a testament to the power of storytelling and visual communication in advertising, and it serves as a reminder of the potential for brands to make a positive impact on society through their messaging.

2. Describe an advertisement you like.

You should say:

  • what type of advertisement it is
  • what product it advertises
  • where you first saw it

And explain why you think this advertisement is effective.

Example Answer

Oh, there’s this ad I really dig! It’s this video ad for a popular chocolate brand that I stumbled upon while scrolling through social media.

So, picture this: It starts with this adorable little kid who’s all excited about his mom’s birthday. He’s hustling around the kitchen, whipping up something special. And what’s he making? A homemade chocolate cake! You can see the love and dedication in his eyes as he puts it all together.

Now, the best part? The big reveal! He surprises his mom with the cake, and her reaction is priceless – pure joy and gratitude. It’s a real tear-jerker, let me tell you.

What makes this ad so awesome is how it hits you right in the feels. It taps into that universal feeling of love and appreciation, especially for moms. And the way they subtly weave in the chocolate brand? Genius! It’s like they’re saying, “Hey, chocolate makes everything better, even homemade cakes for mom.”

Plus, the storytelling is on point. You’re hooked from the get-go, rooting for the kid as he puts his heart into making the cake. And when it all comes together at the end, it’s just so satisfying.

But wait, there’s more! What really seals the deal for me is the attention to detail. From the warm lighting in the kitchen to the little flour smudges on the kid’s cheek, it all adds up to create this immersive and heartwarming experience.

Overall, this ad is a winner in my book. It’s emotional, relatable, and it leaves you with that warm fuzzy feeling inside – exactly what you want from a good ad. It’s the kind of ad that sticks with you long after you’ve seen it, and that’s what makes it so special.

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3. Describe an interesting advertisement you watched on TV.

You should say:

  • what it was
  • when you watched it
  • what it was about

And explain why it was interesting.

Example Answer

4. Describe an advertisement you have seen/heard recently

You should say:

  • When and where you saw it
  • What was advertised
  • What the contents of the advertisements were

And explain how you felt about it. 

Example Answer

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